Working inside the Coca-Cola Company, we wanted to solve one pervasive problem. How do we ensure cans are always on the store shelf? When a warehouse worker calls out sick, a driver is caught in traffic, or a merchandiser can’t work overtime, how can we find the talent to get product on the shelf?
Meanwhile, we saw a growing segment of frontline workers, often part-time or unemployed, struggling to find additional work around their busy schedules. Some already had the right skillsets to get that product on the shelf, others had the capability to quickly learn.
The convergence of these two insights began our journey to not only create a smarter way to match supply and demand, but to redefine the pool of talent available to get work done.
Today, Wonolo helps connect thousands of businesses with tens of thousands of Wonoloers. What started with getting Sprite on the shelf evolved into giving anyone the opportunity to Work Now Locally - making Wonoloing the future of work for frontline jobs.
Pictured: Wonolo Co-Founders AJ Brustein and Yong Kim